Finance and Operations

Strategic Pricing for Revenue


Description
The right price at the right time helps hotels sell more rooms, boosting occupancy and ultimately leading to increased profitability.

Strategic pricing decisions are influenced by a variety of internal and external factors, and should incorporate consideration of competitor pricing behaviour, customer value perceptions, and the fixed and variable costs of the business.

Hotels need to understand how to implement strategic pricing decisions and use the right key performance indicators to measure and track their success.
Content
  • Strategic Pricing for Revenue
Completion rules
  • All units must be completed
  • Leads to a certification with a duration: Forever